Instagram - what is it and how to use it? How to delete "Instagram"? Detailed instructions on how to use Instagram. How to use Instagram on an Android phone or iPhone, and what is it? Instagram user manual

Many of you probably want to try your hand and succeed by creating an interesting blog or online store on Instagram. But not everyone knows how to manage Instagram so that it develops and generates income.

In this article, we will give detailed instructions that will help novice bloggers and entrepreneurs understand the functions and capabilities of Instagram.

How to start blogging on Instagram from scratch

Each of you can start your own blog on Instagram. To do this, you do not need to study for a long time, complete special courses or have unique knowledge. Everything you need to know about blogging on Instagram is covered in our blog.

Account registration

The first thing you need to do if you decide to run Instagram is registering a new account. To install Instagram on your smartphone, go to the AppStore or GooglePlay and download the app.

Then go to the app and register a new account. Enter your email and create a password, you can link your profile to your Facebook account.

Come up with a unique nickname for Instagram - it can be your name, brand name, an interesting phrase or phrase that reflects the concept of your blog.

Choosing a Blog Topic

Then you will need to decide on a topic for the blog. It is very important that she is sincerely interested in you and does not bother you for a long time. It is also desirable that you understand the chosen topic and be able to act as an expert. But this condition is not mandatory. If the topic really interests you, you can figure it out as you blog.

Blogs on the following topics are very popular on Instagram:

• Sports and fitness

• beauty and fashion

• Relationships and psychology

• Travels

• Business and self-development

• Blogs for moms about children and not only

• Lifestyle blogs about everyday life

Instagram profile design

Design your page in such a way that it can interest the users who come to it at a glance. Come up with a catchy name and write a short description. Indicate what your blog is about, how it may be of interest to subscribers. Try to "hook" users so that they want to linger on your profile.

Pay attention to the avatar. It is best if you put a beautiful portrait photo on the avatar. Instagram users are more likely to subscribe to blogs when they immediately see the face of a blogger.

Unified style on Instagram

A single style is optional, but a desirable condition if you decide to run Instagram. According to statistics, blogs in the same style are more popular on the social network.

Determine the color scheme of your profile, select photos that harmonize well with each other, use the same processing for all photos. We wrote in detail about how to manage Instagram in a single style.

Account management

If you decide to actively maintain and develop your Instagram account, the most important thing is not to abandon it at first. You must be prepared that thousands of people will not subscribe to your profile on the first day. Most likely, at first you will write and publish posts for several tens or hundreds of people.

• Try to establish contact with subscribers, actively communicate, respond to all comments.
• Post beautiful photos, write interesting posts, shoot stories about your life.
• Use all available means to promote your account and attract new subscribers.

Most importantly, do not despair and devote time and attention to your profile every day. Then success will not be long in coming!

How to manage Instagram for business

Creating your own store on Instagram is one of the most popular ways to make money today. To make your store successful, it is not necessary to be a famous blogger or a star, it is enough to know how to properly manage a business account on Instagram.

Switching to a business account

First of all, switch to a business account. Your profile will look more solid, and most importantly, Instagram statistics will become available to you, which will greatly help you in analytics and account promotion.

Go to your profile settings, click "Account" and select "Switch to a professional account".

Then select "Business" and link your account to the Facebook page.

Online store on Instagram

Think about what exactly you want to sell through Instagram. See what's in demand in this social network, study user preferences, find accounts of future competitors.

You can find your own unique idea or present a familiar product to users in a new way.

According to statistics, most of the purchases on Instagram are made by women. Therefore, the following categories of goods are in the highest demand in this social network:

• Women's clothing, accessories, jewelry

How the multi-million dollar social network Instagram was born

A detailed tour that will help you answer the question "Instagram" - what is it?", Let's start with a brief description and history of the origin of the program.

Public photo diary

The history of the creation of "Instagram"

It all started with the fact that this idea seemed interesting to Michael Krieger and Kevin Systrom, who were creating their new mobile photography project in San Francisco. In March 2010, they received the first major investment in the amount of 500 thousand US dollars, and already in October their development appeared in the Apple application store. It is important to note here that originally Instagram was intended to be used only on the IOS platform.

Later, a few more people joined the team, including developer Shane Sweeney, who contributed significantly to the development of Insagram. The social network improved and grew: if in February 2011 the company was valued at $ 25 million, then a year later it was bought by Facebook for a billion US dollars! Is this not a reason to consider the project as something special and truly grandiose? will not buy anything. However, the number of users who installed the application on their smartphone confirms the success of the development: from a million people in 2010 to more than 150 million worldwide today.

Enough about the success and scale of the project, let's take a closer look at the possibilities of the resource, because in three years they have managed to expand quite a bit.

Opportunities that Instagram opens up for its users

Instagram is a huge fascinating world that fits in your phone. This resource really expands the boundaries and allows you to see what we never dreamed of before: from the most hidden places in different countries of the world, which the traveler himself shared through a snapshot, to observing the life of his neighbor / classmate or his cat. In general, there is everything here. Let's start with the very basics and consider the most effective and fruitful. The purpose of the application is to share photos and get more likes, as well as to like and comment on the photos you like, find interesting pictures and thereby learn more about things that interest you.

Application installation and registration procedure

The first thing to do is download Instagram to your phone. You can download the program for free (and only in this way) in the corresponding application store: Appstore for IOS and GooglePlay for Android. Next, you need to come up with a nickname and password for yourself, which will be the key to enter your personal account, enter the address Email and phone number. It will take no more than two or three minutes to register on Instagram. Now you become a full member of the social network and can safely start your activity, which consists in uploading photos and writing comments, as well as liking other users.

First steps in the new social network

After completing the registration procedure, you will be asked to subscribe, on Instagram this is called follow (from English follow), to all your friends and acquaintances from Facebook. This is quite logical, especially for someone who has just started using the application. You have to follow someone's updates and share your pictures uploaded to Instagram with someone, get likes and comments. In addition, you can immediately follow the feeds of currently popular personalities on Instagram (it is not necessary to do this, only if you are really interested). Well, and one more suggestion - the opportunity to receive information about various events held and events that have taken place. The app will ask you to access the photos in your gallery so that you can post them to your feed in the future. So, the formal procedure is over. The fun begins - uploading and viewing photos!

How to share photos?

We go into the application and click on the icon in the form of a camera at the bottom of the screen. You are prompted to choose one of the following actions:

The second point is usually used - take your picture or photograph something that caught your attention (and, naturally, you thought that the whole world should know about it, or at least your friends and subscribers). Next, click the "Finish" button and start processing the photo. First of all, it needs to be cut. Very important note! The difference between Instagram photos is that they are always square (as they were on old Kodak and Polaroids). If you are satisfied with the result, follow the green arrow (at the top of the screen) to the next step.

Processing photos with filters

And the next step will be all the adorable filters and effects. Instagram is not just a social network, it is also a very good photo editor. We apply one of the numerous filters to a fresh, but still "raw" photo and, voila, your picture turns into the work of a real photo artist in no time! It also conveys the atmosphere, mood and other, so important sensations that become available through photos to other users. Below we will take a closer look at some of the most interesting effects:

• amaro - increases the amount of light in the picture, weakens the center of the photo, while increasing the exposure, can also be used to make the photo slightly aged;
• rise - makes the colors in the picture softer and warmer with an emphasis on yellow tints, gives the photo a glow;
• hudson - allows you to change the color scheme in the photo towards colder tones, well suited for photographs of architecture;
• sierra - reduces the contrast of colors, gives the effect of shooting on a cloudy day;
• X-Pro II - used to create a vintage effect, makes the colors in the photo brighter, juicier, more cheerful;
• earlybird - focuses on reddish-gold tones, creates a feeling of warmth, charring the edges of the photo (the atmosphere of old cowboy films);
• sutro - creates a gloomy, ominous atmosphere in the picture, is used to give the photo a special entourage;
• branan - helps to give the photo an atmosphere of the 80s, enhances the contrast of colors, adds a hint of metal;
• inkwell - used to create black and white pictures;
• nashwille - gives softness, makes the colors of the picture pastel, well suited for romantic photos;
• 1977 - Creates a 70s effect with soft colors and shifting them towards the red spectrum.

The listed types of filters are not all that the photo editor can offer, but only some of them. The unique photo-editing "Instagram", available to users of this social network, allows you to turn an ordinary photo into a real masterpiece and pull out even not very successful shots, so use it.

Using tags: why are they needed?

The edited photo must be described. Previously, only standard comments were available on photos, such as: “Enjoying the sunset and tasting the delicious local wine”, “My cat loves me”, “How do you like my new dress?”, “Riding in a packed bus. I hate Monday mornings .. .". Now the possibilities of users have expanded, and the meaning of the descriptions has changed somewhat. Now you can and should add tags to regular comments.

Instagram uses them as a kind of "markers" or keywords, by which users can search for photos on a topic of interest to them. To do this, you just need to enter in the search the word that best defines your interest at the moment, and put a # sign in front of it. For example, if you want to see all the photos taken in Kaliningrad, enter the tag (also called a hashtag, from the English hashteg) #kaliningrad and enjoy the presented selection.

In addition, by adding a tag to your photo (in the description or in the comments), you get the opportunity to earn more likes, and then new Instagram followers will appear. What is it for? Probably to amuse your pride, and just fascinating. After adding the tag you want, you can click on it and find other users who have also used it. So you can not only expand your horizons, but also find friends with the same interests.

How can a tag help make your photos popular?

It is important to note that you yourself can influence how many people see your creations. By adding not one, but several tags under the photo, you expand your potential audience, since your pictures are displayed not by one, but by several queries. For example, you lie on the beach of Thailand "Kata Noi" and watch the sun slowly set over the horizon. And a surfer passed by with a board in his hands. You can add tags under the picture that captured this moment: #asia #thailand #thai #kata_noi #kata_beach #sunset #serfer #relax and the like. Then you will significantly increase your chances of being seen and, of course, get more likes under the photo. By the way, you can also write them in Russian: #asia #thailand #beach #surfer, etc. The total number of tags cannot exceed 30 pieces, but this is a lot, right?

Contests, events and flash mobs on Instagram

All these events, which bring together millions of users around the world, are also made possible through the use of hashtags. With their help, people share experiences, blog on various topics, or achieve some goals together. For example, in the #so I shoot section, experienced photographers share tips on how to shoot the right way, how to find ideas for your photos, and other interesting and useful details. And the #sekta tag unites people who strive to lead a healthy sports lifestyle and inspire others with their results. Or, for example, a special #RHPNewYearHoliday tag was timed to celebrate the New Year, with the help of which users shared the secrets of their preparation for this universal holiday.

Events can bring together a small group of people, and can reach global proportions. For example, some contests among Instagram users are sponsored by organizations such as the UN or the Japanese government. Well, a modern way to attract a large number of people to any issue.

What's new?

Let's talk a little about the innovations that were not originally on Instagram. What is this large-scale and interesting thing that developers have added to the application?

Tag your friends in the photo!

One of the nice things was the ability to tag other users in your photos (this feature is well known to those who actively use Facebook or VKontakte). Accordingly, now each member of the social network Instagram has a section in personal account, where all the photos in which he was tagged are presented. In this way, you can not only tell about the people who are present in your picture, but also draw the attention of specific friends to the posted photo by tagging them on it.

Don't want a photo? Upload video!

Another, even bigger and more interesting update is the ability to upload short videos (no more than 15 seconds long) that also have Instagram effects applied to them. In total, 13 filters are currently offered for processing video material. This new feature is very convenient and greatly expands the scope for creativity and the exchange of emotions (after all, there are moments that photography simply cannot convey). Now Instagram has become even more interesting, which means that the number of users of this social network has increased markedly.

Other amenities

In addition to those mentioned, other additions appeared on Instagram. For example, now you can add not only a description/tags, but also indicate the location where the photo was taken.

Also, cross-posting became available in the application, that is, added to Instagram photos can be automatically loaded on other resources, for example, on Facebook or Twitter. You just need to make the appropriate settings in your profile: menu "Preferences", "Publishing settings". Now you do not need to do double work, uploading photos first to one, then to another network.

Searching Instagram can be a cause for sadness

And now let's dispel a little the iridescent atmosphere that has enveloped this grandiose photographic service. As it turned out, not everyone is so pleased with the beautiful pictures of a beautiful life, posted in tons on this social network. This assumption (rather, even the statement) was expressed by the Western edition of Slate. And here is a perfectly logical explanation. The fact is that users tend to take pictures and share them with others in the happiest moments of their lives. Someone flew to rest and "posted" pictures from chic beaches-restaurants, someone bought a new foreign car (or just drove it and posted a photo from the scene), someone has fun with friends in the club, and someone arrange a romantic evening with your loved one. Yes, these photos are gaining a large number of likes, but they create a mood ... sad.

Instagram and our subconscious

Joyful or chic pictures affect the subconscious of most people in the opposite way, causing them to feel envy, irritation and anger at themselves and their lives. After all, it always seems that the neighbor's grass is greener, and here it is right before your eyes - in your phone. Even if a person leads a normal everyday life with daily going to work and household chores, but a photo posted by him from an incendiary party (which he attends once every six months), followed by a photo from a cozy cafe or a recently bought new thing will do their job. It seems to us that people on Instagram are absolutely happy, their life is rich, interesting and beautiful, and ours is boring and monotonous. This is how our thinking works, and Instagram reinforces this feeling.

By the way, as it turned out, those users who post photos, but do not gain the expected number of likes, also "suffer". Based on all this, the popular social network was erected on a kind of "pedestal of honor" and named the most depressing in the ranking of social projects.

Delete Instagram from your life

If you recognize yourself in the situation described above and think that Instagram does not have the best effect on your mood, or simply takes time, then the following guide is especially for you. Next, we will consider how to delete Instagram if for some reason it has ceased to please you.

Even though Instagram is a smartphone app, it cannot be uninstalled from this device. You need a computer or at least a browser on your phone (for example, Safari). This is probably done so that users do not delete their accounts in a fit of emotion, thoughtlessly. So, if you have made the decision to stop using the social network, then here is a guide to erasing your account:

1. Open your internet browser and go to the Instagram home page.
2. Sign in to your account by entering your password.
3. Click on the icon with your username and photo, located in the upper left corner. A list will open: we are interested in the "Edit profile" item.
4. On the page that opens, in the lower right corner you will see the link "I would like to delete my account", click on it.
5. Next, you will be asked to explain the reason why you decided to say goodbye to Instagram. Select the one that best suits your situation from the drop-down list. If nothing matches, check "Other".
6. Now you will need to re-enter your account password and click the "Delete my account permanently" button.

Here is such an easy way to delete Instagram if for some reason you no longer like it. However, before doing this, you should think carefully, because you break the little thread that connects you with such a large and different world of other people.

Privacy on Instagram

What is a social network? First of all, this is the removal of one's life for review, publicity to some extent. So let's look at another common situation. Some people enjoy using this social network, but want to make their profile inaccessible to everyone. There can be many reasons for this, but the essence is the same - to hide your photos from unwanted eyes. Read on to learn how to close Instagram for a wide audience.

The first thing to do is go to settings - the icon in the left corner of your profile. Among the menu items that open, select "Photo Privacy" and check the box next to "Photos are private." Now other users who even follow your feed will have to send a request to be added to the subscription. You will see information about this in your news and you can either confirm the cast or reject it.

Have you started your Instagram yet?

This article will be completely devoted to the question of how to use Instagram on your phone.

Instagram is one of the hottest and most popular apps on the web. It combines social media, photo uploads and portability, which is why so many people love it.

The main purpose of Instagram is to upload photos, real photos with friends, taken on the go. Read our introduction to Instagram if you want a comprehensive description of this app.

Now that you have learned about the existence of this service and its popularity - how to start using it? It's a bit tricky compared to other popular social networks since Instagram is the first mobile social network, but we'll help you.

Look at the photo and you will learn how to use Instagram and how to complete all the settings in just a few minutes.

The very first thing you should do is take your mobile device on iOS or Android. Right now the Instagram app only works on these two mobiles. operating systems, and a version for Windows phone.

If you don't have an iOS or Android (or Windows Phone) device, unfortunately you won't be able to use Instagram this time around. Only very limited access is possible through the regular network, and you will need a compatible mobile device to actually use the service.

To do this, just open Google Play or the App Store on your mobile device and search for "Instagram". The first result should be the official Instagram app.

Download it and install.

Now you can start by creating your free user account on Instagram. To do this, click the "Register" button.

Instagram will ask you to follow a few steps to create your account. First you will need to choose a username and password.

At this stage, or later, you can upload a photo to your profile and connect to your friends on Facebook or Vkontakte. Also, to create an account, Instagram will ask for your email address, name and phone number (optional).

Click the "Done" button in the upper right corner to confirm that the information entered is correct. The Instagram app will then ask if you want to connect with your social media friends, if you haven't already, or people in your contact list. You can click the "Next" or "Skip" button if you want to skip this step.

And at the end, the Instagram app will show some and thumbnails of photos to invite you to follow them. You can click the Follow button to subscribe, then click the Done button.

So, your Instagram account is completely set up. Now it's time to learn how to navigate the app using the menu icons located at the bottom of the screen.

There are five menu icons that will let you browse different parts of Instagram: home, explore, take a photo, activity, and your profile.

• Home (home icon): This is your personal feed, which displays all the photos of only those users you follow, as well as yours.
• Explore (star icon): This tab shows thumbnails of photos that have attracted the most activity and serves as good tool to find new users worth following.
• Take a photo (camera icon): Use this tab when you want to take a photo directly from the app or upload a photo from the Gallery.
• Activity (heart icon in bubble): Switch between the "Following" and "News" tabs at the top of the screen to see the Instagram activity of the people you follow or to see the latest activity on your own photos.
• User profile (newspaper icon): This tab shows your profile, including your avatar, number of photos, number of followers, number of people you follow, a map with photo locations, and tagged photos. In it, you can also access and change any personal settings.

Now you can start taking your own photos and post them on Instagram. There are two ways to do this: directly through the application or uploading a photo from the Gallery or another folder.

1. Snapshots directly through the app: Just select the "take photo" tab to access the Instagram camera, then click on the camera icon to take a photo. You can switch between the main and front cameras using the button located in the top right corner.
2. Using an already taken photo: Enter the camera tab and instead of taking a picture, click on the icon next to it. This will take you to the directory where photos are stored on your phone - this way you can select a photo you took before.

Once you select a photo, you can choose to place it as is or use one or more filters.

• Filters (miniatures in balloons): Scroll through them to get an instant makeover for your photo.
• Rotate (arrow icon): Click this icon to rotate your photo if the Instagram app doesn't automatically recognize which orientation to display it in.
• Border (icon with border): Select "on" or "off" to display a frame corresponding to each filter on your photo.
• Focus (drop icon): You can use this tool to focus on any object. It maintains circular and linear focus while blurring all other objects in the photo. Use your fingers to spread the borders of the focus area to resize it, and drag it across the screen to move the focus to the desired object.
• Brightness (icon with sun): Turn brightness on or off to add light, shadows, and contrast to your photo.

When you're done editing your photo, click Next.

It's time to fill detailed information about your photo. This is not required, but it is recommended that you at least add a description of the photo for your followers.

When you're done, click the "Share" button. Your photo will be posted on Instagram.

Communication is one of the best parts of Instagram. You can interact through "likes" or comments on users' photos.

1. Like(heart icon): Click on it to add a heart or "like" to someone's photo. You can also double-tap the photo to automatically like it.
2. Comment(bubble icon): Click on it to enter a comment on the photo. You can also add hash tags or tag another user by entering their username as @username in the comment.

If you want to find a specific user and a specific tag, you can use the search bar in the Explore tab to do this.

Click on the search bar and enter a word, label, or username. You will be shown a list of results.

This feature is especially useful for finding friends or for viewing photos of topics that interest you.

Change your user type from "Public" to "Private": By default, all Instagram photos are public and can be viewed by everyone. If you change this setting, only authorized followers will be able to see your photos. This can be done by going to the profile tab, selecting "Edit Your Profile" and then clicking on the "Photos are Private" button located at the bottom.

Deleting a photo: On any of your photos, you can click on the icon with three dots to delete it after posting. This does not guarantee that none of your followers will see it in their Instagram feeds.

Complain about photos: If you think another user's photo is inappropriate for Instagram, you can click the three-dot button below that photo and select "Report Inappropriate" if you think it should be removed.

Block user: If you want to block a specific user from following or viewing your profile, click on the icon in the upper right corner of their Instagram profile and select "Block User". You can also report spam by selecting "Report for Spam" if you feel that given user distributes it. You can also easily unblock someone on Instagram.

Editing settings: In addition to all this, you can edit your preferences by going to the user profile and clicking on the settings button in the upper right corner. You can also edit other personal information, such as your avatar, email address or password, in the "Edit Your Profile" section.

Hi guys! I know that many people have been waiting for this article from me for a long time, but you know that I will not write an article about making money until I try it for myself and get the result.

As I have said more than once, in 2015 Instagram gained a very strong popularity, many began to master this platform to attract customers and earn good money. On my blog you can find a bunch of articles on work and. In some of them, I have already shared my experience on how to make money on Instagram.

Earn money on Instagram - 6 ways

How many subscribers do you think it takes to earn? It is clear that the more of them, the more you can earn. If you make the right content and learn how to sell competently, then with 100 subscribers you can get the first customers. So, the first way.

Selling your services

Mostly through Instagram they sell their services:

• self-employed people providing their services online and offline. For example, photographers, psychologists, business coaches, lawyers;
• private entrepreneurs and companies. For example, beauty salons, car services, sports complexes, entertainment projects;
• freelancers who work only through the Internet. For example, designers, copywriters, webmasters, programmers, etc.

I am a freelancer myself and this is how I used to find clients from Instagram who needed to create and set up a WordPress site. Now I prefer to earn the second way.

Sale of other people's goods and services

Selling other people's products and services through affiliate programs is one of the easiest and most profitable ways.

All you have to do is find a product or service that you'll earn your commission on selling, grab an affiliate link for that product, and recommend it on your Instagram profile or posts.

Due to the fact that the links in the photo description are inactive, a separate account is created for each product, and the link to it is in the profile, and in the posts it is simply called to purchase or learn about the product through this active link.

The most common thing that I often see is a watch. They are sold through .

Here are a few CPA networks where you can find hundreds of physical products:

1. kma.biz
2. ad1.ru

On average, the commission from the sale of one product through the SPA network is 200-600 rubles. If you recommend a certain product through a regular affiliate program, the commission can be thousands of rubles. I talk about this in more detail at the online marathon.

Selling your goods

Who makes money on Instagram this way? online stores, various manufacturers and those who make goods with their own hands! But mostly these are online stores and regular stores that attract customers in this way.

For example, regular customers or lovers of a brand are happy to subscribe to the accounts of their favorite stores and follow the new products through photos, and then go and buy. Also, various promotions and discounts are often carried out through Instagram, which attracts an audience.

Earn money selling ads

Another interesting type of income for those who have a lot of subscribers. Stars, bloggers, popular publics on Instagram with an audience of several tens of thousands of people can charge from 500 to “as much as their conscience allows” rubles for an advertising post.

Would you like to receive 1.2.3 thousand rubles just for publishing a photo with a description or a story in your Instagram account? I think everyone would like to have such a source of income.

You can look at them how much people earn per post.

Promote accounts for money

Account promotion is probably the last way to make good money on Instagram. Now many companies that understand how many customers can be obtained from this social network need promotion specialists.

They call these specialists "Instagram managers", their tasks include:

1. Setting up a company profile.
2. Creation of content and a content plan that will gather an audience and bring customers.
3. Account promotion in various ways.
4. Mutual PR and advertising campaigns.

There is nothing difficult in this, if you wish, you can learn in a month or two. The average cost of maintaining an account on Instagram is 5-20,000 rubles. Can you imagine if you find 2-3 companies that you will run Instagram for 20,000 rubles a month? Your income will be 40 - 60,000 rubles. And these are quite real figures, I would even say that this is the minimum wage. I personally know people who promote one page for 30,000 rubles a month.

Method for schoolchildren

Why did I call this method for schoolchildren? Because, I believe that here you can only earn on a chocolate bar or ice cream.

With the help of special services, you can make money on instagram in 3 simple steps:

1. Put likes.
2. Subscribe to other users.